It was ten years back when I was first introduced to the field of human behaviour and psychological biases. Having read a couple of dozen books on this topic, it has now become hard to find a volume with information which is not familiar to me. However, what continues to amaze (and entertain) me are the examples and case studies of people (including my own adventures often pointed out by others) that confirm the statement — We are not rational beings. We are rationalizing beings.
This aspect of human irrationality — that it can’t be overcome and keeps us mired in a behaviour similar to a kid with her hand stuck in the cookie jar because she refuses to open the fist — is what makes this subject so much fun. Once you’ve learnt enough about the broad spectrum of cognitive errors, it affords you a lifetime of entertainment content, provided you pause and watch your own actions and the way people around you make decisions.
[Read more…] about Bookworm: You Are Not so Smart by David Mcraney