SuperInvestor: Philip Fisher

In the first part of this series to highlight the biggest ideas from the world’s best investors, I present the ideas from
the legendary Philip Fisher. If you want to become a successful investor, you cannot ignore what Fisher suggests.

If you are a Warren Buffett fan, chances are slim that you haven’t heard of Philip Fisher. He belongs to the league of those very few super investors who have shaped Buffett’s investing style.

In his 2013 letter to investors, Buffett rankedFisher’s book next to Ben Graham’s books –

 …Phil Fisher put it wonderfully 54 years ago in Chapter7 of his Common Stocks and Uncommon Profits, a book that ranks behind only The Intelligent Investor and the1940 edition of Security Analysis in the all-time-best list
for the serious investor.

Despite being considered as a super investor, Philip Fisher was little known to general public and rarely interviewed. He is widely respected and admired in the value investing circles all over the world. He is also known for his ‘scuttlebutt’ approach, which simply means seeking information from competitors, customers, and suppliers, all of whom have a vested interest in the company.

He wasn’t among those who made decisions just by reading annual reports. He believed in getting first hand information about the company from various sources.

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